Emirates NBD Launches Zero-Transaction Fee Trading Initiative to Boost UAE Equity Market Participation

Emirates NBD has launched a ground-breaking initiative, allowing customers to trade in the UAE equity markets with zero transaction fees. This move is designed to encourage greater participation in domestic stocks and contribute to the overall economic growth of the UAE.

Through the bank's mobile banking app, ENBD X, customers can now access and trade over 150 regional equities without incurring any transaction costs. This initiative aligns with the UAE's 'We the UAE 2031' vision, which aims to enhance the nation's status as a global economic partner and influential hub for investment.

Marwan Hadi, Group Head of Retail Banking and Wealth Management at Emirates NBD, emphasized the bank's commitment to supporting the UAE's economy and promoting long-term growth. He noted, "Our new initiative not only provides investors access to local equity markets at no cost, but also offers an opportunity for customers to diversify their portfolios and contribute to the success of domestic companies, ultimately supporting the national economy."

Emirates NBD's digital wealth platform enables customers to trade on both global and local exchanges, offering access to more than 11,000 global equities in addition to the 150 regional options. The platform also allows for fractional bond trading, making financial markets more accessible to a wider range of investors.

Since its introduction, ENBD X has continued to evolve, offering a seamless experience for users to manage both everyday banking and complex financial trades. The app also includes a Secure Sign facility, enabling high-volume traders to complete transactions of any value, simplifying the process even for complex financial instruments.

This initiative further strengthens Emirates NBD's role in advancing the financial well-being of its customers while boosting the UAE’s standing as a key global investment destination.

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