OpenAI Unveils 'Deep Research' Tool Amid Rising AI Competition

OpenAI has introduced a powerful new tool called "Deep Research" within ChatGPT, designed to conduct multi-step research and synthesize insights from online sources with remarkable speed and accuracy. The launch comes amid growing competition from AI models such as DeepSeek, a Chinese start-up gaining industry attention for its affordability and efficiency.

What is OpenAI's 'Deep Research' Tool?

Deep Research is an AI-powered research assistant that automates complex investigations by analyzing and summarizing vast amounts of online data. Built on an optimized version of OpenAI's upcoming o3 model, it is tailored for professionals in finance, science, policy, and engineering, as well as users looking for detailed, data-driven recommendations on high-consideration purchases like cars and appliances.

How It Works

Users can access Deep Research within ChatGPT by selecting the tool in the message composer and entering a query. The AI independently searches, evaluates, and compiles information from various sources, presenting a detailed report with key insights. Additional features, such as embedded images and data visualizations, are expected in the coming weeks.

AI Innovation Amid Market Shifts

The launch of Deep Research follows the rise of DeepSeek, whose AI model R1 has gained traction for its cost efficiency—reportedly 20 to 50 times cheaper than OpenAI's o1 model. DeepSeek's AI assistant has even surpassed ChatGPT in App Store downloads, impacting major tech stocks, including Nvidia.

With Deep Research, OpenAI aims to push the boundaries of AI-driven research while responding to growing competition in the artificial intelligence landscape.

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